Supporting the Parents Behind Young Athletes
and Raising £1,000 for CRY
We’re proud to share that proceeds from a recent session delivered in collaboration with British Cycling raised £1,000 for Charlie Craig’s Fund at Cardiac Risk in the Young (CRY).

Why This Work Mattered
The session focused on supporting parents as part of the athlete journey.
For British Cycling, this felt like an important opportunity to better support the people around young athletes too. It had become increasingly clear that parents play an even bigger role in that journey than first realised, and that helping them be at their best could only strengthen the support around the athlete.
It has become clear to me that parents play an even bigger role in supporting the athlete journey than I first realised. I saw see an opportunity to help them in become even closer to the best version of themselves and in turn that would help the athlete and us be even better.
Rob Sharman
Road and Track Talent Development Team Leader at British Cycling
Why Tim felt the right fit for this session
Tim Buckle brought a combination of experience that made him a natural fit for the session, with a background in both cycling and Chimp Management.
Just as importantly, there was a strong sense of trust in bringing him into the room — both in the value of his knowledge and in the way he works with people.
A cause closely connected to the work
The charitable link felt especially meaningful because athletes at this stage of the British Cycling pathway go through CRY screening.
The session raised £1,000 for Charlie Craig’s Fund at Cardiac Risk in the Young, held in memory of Charlie, a young cyclist. That gave the fundraising an added sense of meaning — not only supporting an important charity, but doing so in a way that felt closely connected to the sport and the young people within it.
Their support means a great deal to us and will help us to continue our campaign to reduce the number of young sudden cardiac deaths and the heartbreak that follows such a tragedy.
Sophie Jordan
Support Programme Assistant at Cardiac Risk in the Young
Cardiac Risk in the Young
CRY supports families affected by young sudden cardiac death. They raise awareness, fund research into heart conditions affecting young people, and provide support services to grieving families, aiming to prevent further tragedies.